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Marketing Insights for Home Service Companies

Strategies, tactics, and straight talk on getting your home service company booked solid.

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Angi vs Thumbtack: Real Cost Per Booked Job [2026]

Cost per booked job: Angi vs Thumbtack vs your own channels. The gap is wider than most contractors think. Full 2026 numbers and ROI math inside.

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AC Tune-Up Marketing: Book Calls Before Summer Hits

Most HVAC companies launch tune-up campaigns too late and miss the booking window. The timing, pricing, and ad structure that fills your schedule first.

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Landscaping Leads: Best Sources at $30/Lead [2026]

Landscaping leads cost $30 on average. Best lead sources ranked, plus how to convert cleanups into recurring contracts and fill your crew's schedule.

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Plumbing Marketing Cost: $2K-$8K/Month Breakdown [2026]

Plumbing marketing costs $2,000 to $8,000 per month depending on channels. Full breakdown by SEO, Google Ads, LSAs with CPL benchmarks and ROI math.

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Spring Plumbing Marketing: Campaigns to Run Now

Spring plumbing campaigns that generate calls for sump pumps, water heaters, and outdoor faucets. Timing, budgets, and keywords to book your crew.

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DIY vs. Agency Marketing: A Contractor's Guide

Should you DIY your marketing or hire an agency? This contractor's comparison covers costs, time, results, and when each option actually makes sense.

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Speed to Lead: Why 5 Minutes Costs You Jobs

Every minute between form submit and phone call costs you money. The exact response time threshold where you lose the job, and how to automate past it.

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Best Advertising for Roofing Companies in 2026

The best advertising channels for roofing companies ranked by ROI. LSAs, Google Ads, SEO, Facebook, direct mail, and yard signs with real CPL benchmarks.

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Google Business Profile for Contractors [Setup Guide 2026]

70% of local service calls start in Google's Map Pack. The exact GBP setup that gets contractors into those top 3 spots: categories, photos, posts, reviews.

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Roofing Website Design That Gets Calls

Roofing website design that turns visitors into phone calls. Must-have pages, trust signals, mobile optimization, and conversion elements for roofers.

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